KeyMetric what is it?
According to the vendor, KeyMetric gives real-time information that can be immediately utilized to identify the source, campaign, and keyword for each phone call as well as to gauge customer engagement across digital, mobile, and offline channels.
Calls are still a vital part of many businesses’ day-to-day operations. Consumers want to interact in a more personal way, whether they are doing so to make a purchase or to learn more. Users risk blowing up to 50% of their marketing budget on ads and keywords that don’t result in calls, engagements, or sales if they don’t know which marketing efforts are bringing in calls.
The provider claims to provide toll-free and local phone number call tracing in more than 60 nations worldwide.