The best call-tracking software

What is software that tracks incoming calls?

Inbound call tracking software traces phone calls back to where they came from. By giving ads, places on a website, pay-per-click campaigns, and keywords different local and 1-800 numbers, businesses can keep track of which sources bring in the most calls. Also, products often have advanced call routing and interactive voice response systems to help qualify leads and give more detailed reports. Most of the time, marketing teams use inbound call tracking products to get a better idea of how successful their marketing campaigns are. Inbound call tracking tools work with digital analytics and digital advertising tools to include offline conversions in overall funnels. They also connect with CRM software so that leads can be tracked and logged successfully.

For a product to be part of the Inbound Call Tracking category, it must:

  • Make up different advertising campaigns with different numbers.
  • Track from which campaign each call comes based on its unique number.

Compare software that tracks incoming calls

User Satisfaction Tracking for Incoming Calls
“Has the product been a good business partner?”, “Performance and Reliability,” “Conversation Intelligence,” and “Privacy, Security, and Compliance” are the top four things that make users happy with Inbound Call Tracking products. An algorithm picks the attributes that are most likely to predict user satisfaction in this category based on how they work.

Our reviews
Phonexa call tracking
+ Value for money: 10/10
+ Ease of use: 8/10
+ Features and integrations: 9/10
+ Customer support: 9/10
+ Free trial: Yes
5.0 rating
5.0
Jive Hosted VoIP call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
5.0 rating
5.0
Nextiva call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
5.0 rating
5.0
Call Management CRM call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
5.0 rating
5.0
Ricochet call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
5.0 rating
5.0
Call Tracking Pro
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
5.0 rating
5.0
" CallTelligence call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
"
CallShark call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
5.0 rating
5.0
TrackMyLeads call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
5.0 rating
5.0
CallTelligence call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
5.0 rating
5.0
Close io call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
5.0 rating
5.0
ConXhub call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
5.0 rating
5.0
FreeCallTracking AI call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
5.0 rating
5.0
CallRail call tracking
+ Value for money: 9/10
+ Ease of use: 9/10
+ Features and integrations: 7/10
+ Customer support: 7.5/10
+ Free trial: Yes
4.8 rating
4.8
Invoca call tracking
+ Value for money: 9/10
+ Ease of use: 8/10
+ Features and integrations: 7/10
+ Customer support: 7.5/10
+ Free trial: Yes
4.8 rating
4.8
11Sight
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.8 rating
4.8
Call Dynamics call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.8 rating
4.8
Call Tracker call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.8 rating
4.8
CallTracker
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.8 rating
4.8
Clixtell call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.8 rating
4.8
InfoCision call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.7 rating
4.7
MAF ICIMS call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.7 rating
4.7
PhoneWagon call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.7 rating
4.7
CALLN call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.7 rating
4.7
smrtPhone call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.7 rating
4.7
Zadarma call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.7 rating
4.7
Dialpad Sell call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.7 rating
4.7
Go4Clients call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
GoFetchIt call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Groove call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Infogamy call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
CallTrackingMetrics
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Jet Call Tracker call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Ringba call tracking
+ Value for money: 8/10
+ Ease of use: 8/10
+ Features and integrations: 7/10
+ Customer support: 8/10
+ Free trial: Yes
4.5 rating
4.5
Liine call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
55PBX
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7/10
+ Customer support: 8/10
+ Free trial: Yes
4.5 rating
4.5
Live Assist by CafeX call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
LiveCall call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Aloware
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
matelso call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Call Analytics call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
NeoDove call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Nurtureai call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Officite call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
OmniChannel call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Prismana call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Infinity Call Tracking call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Rendezvoo call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
AgencyAnalytics call tracking
+ Value for money: 5/10
+ Ease of use: 6/10
+ Features and integrations: 7/10
+ Customer support: 6/10
4.5 rating
4.5
CallAction call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
RingDNA call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Callcap call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Ruler Analytics call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
SalesExec call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
CallPage call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
TeleCapture call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
CallScaler call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
TrackDrive call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Voice Clearity call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Vonage call tracking
+ Value for money: 8/10
+ Ease of use: 6/10
+ Features and integrations: 7/10
+ Customer support: 8/10
4.5 rating
4.5
CallTrack call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Voice Solution call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
VoiceOps call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Dastia call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Delacon call tracking review
+ Value for money: 9/10
+ Ease of use: 8/10
+ Features and integrations: 8/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
DVSAnalytics Workforce Optimization call tracking review
+ Value for money: 9.5/10
+ Ease of use: 8.5/10
+ Features and integrations: 7/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
FluentStream call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.5 rating
4.5
Agile CRM
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.3 rating
4.3
AuditCall
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7/10
+ Customer support: 8/10
+ Free trial: Yes
4.3 rating
4.3
Call Conversions call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.3 rating
4.3
Call Sumo call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.3 rating
4.3
Call tracking Metrics call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.3 rating
4.3
Avaya Experience Platform Reviews call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.3 rating
4.3
AVOXI Genius call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.3 rating
4.3
CrazyCall call tracking
+ Value for money: 7/10
+ Ease of use: 9/10
+ Features and integrations: 6/10
+ Customer support: 7/10
4.3 rating
4.3
ServiceTitan call tracking
+ Value for money: 8/10
+ Ease of use: 8/10
+ Features and integrations: 7/10
+ Customer support: 8/10
4.3 rating
4.3
Call Lead Tracking Software call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.3 rating
4.3
Convoso call tracking
+ Value for money: 7/10
+ Ease of use: 8/10
+ Features and integrations: 6/10
+ Customer support: 9/10
4.3 rating
4.3
800.com call tracking
+ Value for money: 8/10
+ Ease of use: 7/10
+ Features and integrations: 7/10
+ Customer support: 6/10
4.3 rating
4.3
Bandwidth call tracking
+ Value for money: 6/10
+ Ease of use: 8/10
+ Features and integrations: 8/10
+ Customer support: 6/10
4.3 rating
4.3
CDR Call Reporting for Cisco
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.3 rating
4.3
Clarity Business Phone System
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.3 rating
4.3
Funnelscience call tracking
+ Value for money: 7/10
+ Ease of use: 5/10
+ Features and integrations: 7/10
+ Customer support: 6/10
4.3 rating
4.3
Natterbox call tracking
+ Value for money: 8/10
+ Ease of use: 7/10
+ Features and integrations: 8/10
+ Customer support: 7/10
4.3 rating
4.3
Contact Center HUB call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.3 rating
4.3
Contact Cloud call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.3 rating
4.3
Servicefusion call tracking
+ Value for money: 9/10
+ Ease of use: 7/10
+ Features and integrations: 8/10
+ Customer support: 6/10
4.3 rating
4.3
NinjaCat call tracking
+ Value for money: 9/10
+ Ease of use: 7/10
+ Features and integrations: 8/10
+ Customer support: 9/10
4.3 rating
4.3
ActiveDEMAND call tracking
+ Value for money: 8/10
+ Ease of use: 9/10
+ Features and integrations: 7/10
+ Customer support: 5/10
4.3 rating
4.3
CallFire call tracking
+ Value for money: 8/10
+ Ease of use: 6/10
+ Features and integrations: 8/10
+ Customer support: 5/10
4.3 rating
4.3
https 800response com call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.2 rating
4.2
Intalk io call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.2 rating
4.2
Look Hook call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.2 rating
4.2
MightyCall call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.2 rating
4.2
PhoneTrack call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.2 rating
4.2
QaTraq call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.2 rating
4.2
CallHippo call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.2 rating
4.2
SmartNumber call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.2 rating
4.2
CallPlease call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.2 rating
4.2
Telnyx call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.2 rating
4.2
WildJar call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.2 rating
4.2
DialogTech Call Tracking call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.2 rating
4.2
Eclipse CMS call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.2 rating
4.2
Ghost Call Tracking call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Convirza call tracking
+ Value for money: 7/10
+ Ease of use: 5/10
+ Features and integrations: 7/10
+ Customer support: 6/10
4.0 rating
4.0
HGS Agent X call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Hot Prospector call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
InfoFlo call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
INVOX call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Salesken call tracking
+ Value for money: 7/10
+ Ease of use: 8/10
+ Features and integrations: 9/10
+ Customer support: 7/10
4.0 rating
4.0
IVR service call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Shape call tracking
+ Value for money: 6/10
+ Ease of use: 7/10
+ Features and integrations: 9/10
+ Customer support: 6/10
4.0 rating
4.0
Juvo Leads call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
ResponseTap call tracking
+ Value for money: 6/10
+ Ease of use: 8/10
+ Features and integrations: 6/10
+ Customer support: 7/10
4.0 rating
4.0
Leadtosale call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Call Box call tracking
+ Value for money: 8/10
+ Ease of use: 6/10
+ Features and integrations: 7/10
+ Customer support: 5/10
4.0 rating
4.0
LiveVox call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Arbeit Click
+ Value for money: 10/10
+ Ease of use: 8/10
+ Features and integrations: 7.5/10
+ Customer support: 8/10
+ Free trial: Yes
4.0 rating
4.0
Logimeter call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Infinity call tracking
+ Value for money: 6/10
+ Ease of use: 7/10
+ Features and integrations: 7/10
+ Customer support: 8/10
4.0 rating
4.0
Mango Voice call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
bmetric Call tracker call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Fastcall call tracking
+ Value for money: 6/10
+ Ease of use: 7/10
+ Features and integrations: 8/10
+ Customer support: 9/10
4.0 rating
4.0
Bouncehelp call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
MyCallCloud call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Twilio call tracking
+ Value for money: 6/10
+ Ease of use: 7/10
+ Features and integrations: 6/10
+ Customer support: 8/10
4.0 rating
4.0
MyOperator call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Lucep call tracking
+ Value for money: 8/10
+ Ease of use: 6/10
+ Features and integrations: 7/10
+ Customer support: 6/10
4.0 rating
4.0
Mediahawk call tracking
+ Value for money: 6/10
+ Ease of use: 7/10
+ Features and integrations: 8/10
+ Customer support: 6/10
4.0 rating
4.0
Nimbata call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
WhatConverts call tracking
+ Value for money: 6/10
+ Ease of use: 7/10
+ Features and integrations: 8/10
+ Customer support: 9/10
4.0 rating
4.0
Revenue call tracking
+ Value for money: 7/10
+ Ease of use: 8/10
+ Features and integrations: 6/10
+ Customer support: 7/10
4.0 rating
4.0
AvidTrak call tracking
+ Value for money: 8/10
+ Ease of use: 6/10
+ Features and integrations: 8/10
+ Customer support: 7/10
4.0 rating
4.0
Novocall call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Callroot call tracking
+ Value for money: 7/10
+ Ease of use: 8/10
+ Features and integrations: 9/10
+ Customer support: 6/10
4.0 rating
4.0
JustCall call tracking
+ Value for money: 8/10
+ Ease of use: 9/10
+ Features and integrations: 7/10
+ Customer support: 5/10
4.0 rating
4.0
Call Center Software call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Operata call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
LeadsPedia call tracking
+ Value for money: 8/10
+ Ease of use: 9/10
+ Features and integrations: 7/10
+ Customer support: 7/10
4.0 rating
4.0
PhonePad call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Zoho call tracking
+ Value for money: 7/10
+ Ease of use: 6/10
+ Features and integrations: 9/10
+ Customer support: 5/10
4.0 rating
4.0
Practice ZEBRA call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
CloudTalk call tracking
+ Value for money: 6/10
+ Ease of use: 5/10
+ Features and integrations: 8/10
+ Customer support: 7/10
4.0 rating
4.0
Quvu call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
REIRail Call Tracking for Real Estate call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Call Tracking HQ call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Ring IQ call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
RingCentral MVP call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Visualvisitor call tracking
+ Value for money: 8/10
+ Ease of use: 7/10
+ Features and integrations: 6/10
+ Customer support: 6/10
4.0 rating
4.0
CallFire Cloud Call Center call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
SambaSaaS call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
CallHero call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
SGENQuery call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Superfone call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
CALLR call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
CallRevu call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
TENIOS Voice API call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
TrackBiz call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Twilio Communications Platform call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Intelisale call tracking
+ Value for money: 7/10
+ Ease of use: 5/10
+ Features and integrations: 7/10
+ Customer support: 6/10
4.0 rating
4.0
Vibtree Call Tracking call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
CallThread call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Calltracks call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Voximal call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
CallView 360 call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
WannaSpeak call tracking call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Car Wars call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Centrex call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
ZIWO call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Clarus call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Class 4 SIP Cloudswitch call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Clear Ring call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Cloud Call Center Solution call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
CloudTalk call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Cordless call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Marchex call tracking
+ Value for money: 7/10
+ Ease of use: 8/10
+ Features and integrations: 5/10
+ Customer support: 6/10
4.0 rating
4.0
Dexem call tracking review
+ Value for money: 9/10
+ Ease of use: 9/10
+ Features and integrations: 7/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Dialics call tracking review
+ Value for money: 8/10
+ Ease of use: 8./10
+ Features and integrations: 7./10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Doctoralia Phone call tracking review
+ Value for money: 9/10
+ Ease of use: 8/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
EngageBay Marketing call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Five9 call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
FreJun Call Automation Platform call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
4.0 rating
4.0
Funnel Science call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
3.8 rating
3.8
LeadSquared call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
3.8 rating
3.8
NOLA Automation Software call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
3.8 rating
3.8
Call Criteria call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
3.8 rating
3.8
RingCentral Contact Center call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
3.8 rating
3.8
Ubefone call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
3.8 rating
3.8
Truly call tracking
+ Value for money: 6/10
+ Ease of use: 7/10
+ Features and integrations: 9/10
+ Customer support: 6/10
3.8 rating
3.8
HubSpot call tracking
+ Value for money: 7/10
+ Ease of use: 8/10
+ Features and integrations: 7/10
+ Customer support: 8/10
3.8 rating
3.8
PhoneBurner call tracking
+ Value for money: 8/10
+ Ease of use: 6/10
+ Features and integrations: 6/10
+ Customer support: 7/10
3.8 rating
3.8
RulerAnalytics call tracking
+ Value for money: 7/10
+ Ease of use: 8/10
+ Features and integrations: 6/10
+ Customer support: 7/10
3.8 rating
3.8
TravelNet call tracking
+ Value for money: 6/10
+ Ease of use: 7/10
+ Features and integrations: 9/10
+ Customer support: 6/10
3.8 rating
3.8
Squaretalk call tracking
+ Value for money: 8/10
+ Ease of use: 9/10
+ Features and integrations: 7/10
+ Customer support: 8/10
3.8 rating
3.8
CallTrackingMetrics call tracking
+ Value for money: 6/10
+ Ease of use: 8/10
+ Features and integrations: 6/10
+ Customer support: 7/10
3.8 rating
3.8
DialogTech call tracking
+ Value for money: 8/10
+ Ease of use: 6/10
+ Features and integrations: 5/10
+ Customer support: 6/10
3.8 rating
3.8
CallSource call tracking
+ Value for money: 8/10
+ Ease of use: 6/10
+ Features and integrations: 8/10
+ Customer support: 8/10
3.8 rating
3.8
Ringostatcall tracking
+ Value for money: 8/10
+ Ease of use: 6/10
+ Features and integrations: 7/10
+ Customer support: 8/10
3.8 rating
3.8
VinSolutions call tracking
+ Value for money: 8/10
+ Ease of use: 6/10
+ Features and integrations: 6/10
+ Customer support: 7/10
3.8 rating
3.8
AddSource call tracking
+ Value for money: 7/10
+ Ease of use: 5/10
+ Features and integrations: 7/10
+ Customer support: 6/10
3.8 rating
3.8
KeyMetric call tracking
+ Value for money: 7/10
+ Ease of use: 5/10
+ Features and integrations: 7/10
+ Customer support: 6/10
3.8 rating
3.8
Callbutton call tracking
+ Value for money: 8/10
+ Ease of use: 9/10
+ Features and integrations: 6/10
+ Customer support: 5/10
3.8 rating
3.8
CloudCall call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
3.8 rating
3.8
Exotelcall tracking
+ Value for money: 6/10
+ Ease of use: 5/10
+ Features and integrations: 6/10
+ Customer support: 5/10
3.5 rating
3.5
Retreaver call tracking
+ Value for money: 8/10
+ Ease of use: 7/10
+ Features and integrations: 5/10
+ Customer support: 7/10
3.5 rating
3.5
Hoiio Call Tracking call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
3.3 rating
3.3
calltrak call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
3.3 rating
3.3
Telmetricscall tracking
+ Value for money: 7/10
+ Ease of use: 8/10
+ Features and integrations: 9/10
+ Customer support: 6/10
3.3 rating
3.3
Ringover call tracking
+ Value for money: 8/10
+ Ease of use: 6/10
+ Features and integrations: 7/10
+ Customer support: 5/10
3.3 rating
3.3
Analytic call tracking
+ Value for money: 6/10
+ Ease of use: 7/10
+ Features and integrations: 5/10
+ Customer support: 6/10
3.3 rating
3.3
LocalResponse call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
3.5 rating
3.0
Phone Call Manager call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
3.5 rating
3.0
CallFlare call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
3.5 rating
3.0
Sayint call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
3.5 rating
3.0
VoxoLib call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
3.5 rating
3.0
Diabolocom call tracking review
+ Value for money: 9/10
+ Ease of use: 7.5/10
+ Features and integrations: 8.5/10
+ Customer support: 9/10
+ Free trial: Yes
3.5 rating
3.0
CallOne call tracking review
+ Value for money: 9/10
+ Ease of use: 8.5/10
+ Features and integrations: 7.5/10
+ Customer support: 9/10
+ Free trial: Yes
0.0 rating
0.0

More information about call tracking

Inbound call tracking software can be used to solve a wide range of business problems that marketing and sales teams often face. With inbound call tracking software, incoming phone calls can be traced back to where they came from. This lets businesses find out which sources are bringing in the most calls. This is helpful for marketing teams because these systems give them more information about which ads and campaigns work and which don’t. Inbound call tracking software often has call routing and interactive voice response (IVR) systems that help qualify leads and give managers detailed reports.

Key Advantages of Software That Tracks Incoming Calls

  • Keeps track of where phone leads come from
  • Reports on the effectiveness of both offline and online advertising campaigns that lead to offline sales.
  • Builds a more complete picture of how customers find your brand and how they talk to your business.
  • Optimizes conversions to make a marketing strategy that is stronger and more effective.

Why Use Inbound Call Tracking Software?

There are some businesses that don’t need to worry about tracking incoming calls. For example, family-owned retail stores might not get enough calls to justify this kind of solution. If you run a business that gets a lot of incoming calls, especially from marketing efforts, these software solutions could help you learn more about your customers and make improvements across your whole organization, such as a better sales approach and more closed deals.

In their reviews of G2, users said that accurate call tracking, budgeting, and reporting and forecasting were the three biggest business problems that inbound call tracking software helped them solve.

Accuracy of call tracking—It is important for many marketing and sales processes to be able to track where calls come from. Information from inbound call tracking software is used to figure out how good prospects and leads are. Because the accuracy of lead quality depends on how well the information is stored, it’s easy to see why using inbound call tracking software is a good idea.

Reviewers said over and over that inbound call tracking software helps accurately show where calls come from, making it easier for marketing and sales teams to keep track of leads and sales. This also includes automated call routing, call recording, and interactive voice response (IVR) systems, all of which help qualify leads and figure out their value.

Budgeting: Figuring out how well marketing and advertising campaigns work can help a business save money and grow. Knowing what is working and what isn’t can help advertising and marketing teams decide how to spend their money on ads and marketing.

From a budgeting point of view, users see the value of inbound call tracking because the software can show how marketing dollars affect possible prospects and leads. Companies can get a full picture of how both offline and online campaigns lead to conversions with the help of these reporting tools.

Reporting and predicting: Many inbound call tracking tools use dynamic number insertion (DNI) to make tracking more accurate and precise. During this process, a campaign number is automatically added to an online ad that is currently running or anywhere on a website where a phone number appears. This lets businesses find out who has been to their site and when.

Reviewers say that features like DNIs help them report on where leads come from and predict how well future campaigns will work. This helps marketers and salespeople zero in on prospects with high values, which can lead to more engagement and more sales in the long run.

Other Benefits

With inbound call tracking software, incoming phone calls can be traced back to where they came from, so businesses can keep track of these sources. This helps marketing teams because it gives them more information about which ads and campaigns work. In turn, this makes it easier to set ad budgets, raise brand awareness, and qualify leads.

Some of the other benefits of software that tracks incoming calls are:

  • Putting together a better marketing plan
  • Increasing ROI and lowering the cost per lead (CPL)
  • Keeping leads in CRM software so that they are easy to find
  • Making sure things are right and getting people involved

Who Uses Inbound Call Tracking Software?

Call tracking solution providers often specialize in different kinds of phone needs and make other features and functions that users find useful. Some of these features are call routing, call answering pools, interactive voice response (IVR), autodialers, and call recording. Such features can help sales and marketing efforts a lot. After a campaign, like an inbound marketing campaign, goes live, a tracking platform can help analyze the resulting customer phone calls, provide detailed tracking data, and watch the campaign’s lifecycle to figure out conversion rates and the effectiveness of different ads and marketing channels. These analyses can help a lot when it comes to improving your company’s overall marketing strategy. They can also help you pass on the best leads to your sales team so they can build relationships with customers and bring in more money.

Contact centers and customer service agents can also use these platforms to supplement their contact center infrastructure software and expand the capabilities of the company’s inbound call center. In addition to improving call data and streamlining workflows, users can stay in touch with sales or marketing teams about customer opportunities, feedback, and valuable insights gained from phone calls.

Inbound Call Tracking Software Features

Call tracking solution providers focus on different kinds of phone needs and make features and functions that users may find useful. These include call recording, call answering pools, call routing for incoming calls, interactive voice response (IVR), and autodialers. Find out how a better, more automated phone system for interacting with customers could help your business, then find out which vendors offer the features you need. Once you know what the benefits and must-haves are, you can decide if an inbound call tracking solution is worth the money. The best way to learn about all of a platform’s features is to go to the vendor’s website, get in touch with them, or schedule a demo.

Here are a few big parts you might run into and how they might help your business.

Analytics: Because these apps offer real-time reporting, every phone call can be a source of information that can help your marketing efforts. If a potential customer calls your business because of one of your ads or calls-to-action (CTA), these platforms will tell you a lot more than just the phone numbers of your calls. You can find out, for example, if the potential customer saw your ad on social media or somewhere else. You can get information about location, referral sources, and, over time, how effective your marketing strategy and phone calls are from many different points of view. Each tool in this category has a different set of features and may put more weight on some analytics than others. Do your research if you’re looking for an inbound tracking solution for your team based on its goals or needs.

Dynamic number insertion (DNI): Many call tracking companies offer DNI as a way to track calls in a more accurate and detailed way. DNI lets companies find out where a visitor came from even after they’ve looked into the company on their website. For this level of accuracy, talk to vendors about whether they offer DNI and how your company will need to implement it.

Agency packages—Many marketing agencies relicense call tracking software for their clients, so call tracking vendors usually offer agency packages with group registration rates and centralized customer portals. If you work for a company and are looking for software, keep an eye out for these deals. If you work for an in-house marketing team, be aware that some vendors target agencies more than other businesses as potential customers. This means that you may get better rates and service from a vendor who has worked with in-house marketing teams in the past.

Integrations of digital advertising — Call tracking can be used to track conversions from many different sources, such as billboards, flyers, events, and TV commercials. But one common use of call tracking is to figure out which online sources lead to offline sales. For this, an active integration with digital advertising software makes it easy to give DNI numbers to campaigns and report on all sources and types of conversion. This could mean keeping track of different campaigns as well as specific search keywords. The ability to do each of these things will vary from product to product.

Extra features for tracking incoming calls
Interactive voice response (IVR) — Interactive voice response (IVR) makes it easier for callers to get where they want to go by giving them a menu of options that can be activated by voice commands as well as by dialing a number.

Click-to-call is a type of communication where voice conversations are started by clicking on a link or filling out a web form. This is especially clear when it comes to mobile search and mobile advertising. These conversations need to be kept track of in a good way. Inbound call tracking tools can help set up click-to-call conversations, receive them, and analyze them.