ActiveDEMAND call tracking review
4.3

ActiveDEMAND call tracking review

One of the major problems facing modern firms is pinpointing precisely which marketing methods are beneficial and where adjustments need to be made. ActiveDEMAND made the decision to solve it on the fly.

The massively popular ActiveDEMAND marketing automation platform is one of the company’s main products. It was developed by ActiveDEMAND, a Canadian business with offices in Calgary, Alberta, and Edmonton as well as clients from all over the world. The goal of ActiveDEMAND when it first started as a digital marketing company was to provide a contemporary toolbox for the multi-client marketer. Despite the fact that ActiveDEMAND’s conception started to take shape in 2005, its official release didn’t occur until 2012. The company’s founders have created a variety of tools and systems since 2002 to effectively sell goods and services as well as to bridge the gap between marketing and sales.

ActiveDEMAND.com: Price Score

A contact database, newsletter campaigns, social media post schedules, autoresponders, and thorough reporting and analytics are all included in the call tracking package, which has a starting price of $0.

Top call tracking solutionsCalltracking metricsVSCallrailVSActiveDEMAND
Inbound Call
(per minute)
$0.27VS$0.05VSX
Outbound Call(per minute)$0.29VS$0.05VSX
Phone Number(per line)$1.50VS$3.00VSX
Voicemail(per minute)$0.002VS$0.003VSX
Min price(per month)$39.00VS$45.00VS$0

Other packages from ActiveDEMAND include with all the call tracking tools as well as a few more sophisticated ones. The $15 Email Marketer package also includes a capability for tracking and reporting website visitors. A large variety of capabilities are included in the $69/month Small Business Marketer plan. The Corporate Marketer bundle will work best for firms who wish to have all features included and multiple user accounts.

ActiveDEMAND.com: Meta Rating

ActiveDemand score
ActiveDemand votes
ActiveDemand metascore

ActiveDEMAND’s primary substitutes and rivals are Phonexa, Convirza, and NinjaCat. Because it is based on a solid marketing automation basis and provides a far more complete and robust solution, ActiveDEMAND frequently stands out among competitors.

ActiveDEMAND.com: Features and Integrations

ActiveDEMAND enables more successful marketing activities with its vast toolkit. Users can easily promote their businesses thanks to features like email marketing, custom forms, and drag-and-drop design tools that make it simple to construct branded landing pages.

  • Email Marketing
  • Dynamic Website Content
  • Web Form Builder
  • Landing Page Builder
  • Appointment Scheduling
  • Workflow Automation
  • Custom Marketing Dashboards
  • Automated Reports

Companies are able to create automated programs that maximize lead conversion rates thanks to call tracking and messaging support tools. The system is also completely integrated with several well-known CRM platforms. The application allows users to go further into operational data with a reporting dashboard that tracks several KPIs, including social media analytics, ROI tracking, and website visitor tracking.

  • Value Add Integrations
  • Collaboration Integrations
  • Ad Retargeting Integrations
  • Calendar / Email Integrations
  • CRM Integrations
  • E-commerce
  • Social Integrations
  • Application Integrations

Currently, ActiveDEMAND provides services to roughly 1201 businesses, with 57% of them based in the United States, 23% in Canada, and the remainder in Europe and Australia. When the consumers are broken down by industry, the hospital and health care sector accounts for 24% of them. Medical practices account for 10%, marketing & advertising for 7%, and construction for 5%.

A little more than 85% of businesses using ActiveDEMAND are small businesses with annual revenues under $50M. There are just roughly 300 significant businesses with annual revenues exceeding $1 billion.

Overall, ActiveDemand holds a 0.15 percent market share in the marketing automation sector. HubSpot, Marketo, and Pardot are the top rivals in this industry.

Semrush Search Volume

ActiveDEMAND.com: Similar Solutions

To communicate with and keep track of prospects, use the integrated, comprehensive call tracking feature. Additionally, you may accomplish more by using the integrated social media tools, landing pages, and email templates. Using automated marketing, you can convert leads and prospects into devoted customers by managing nurturing campaigns, auto-replies, and more. Effective newsletters, one-of-a-kind promotions, and more can help you keep customers and grow your repeat business.

ActiveDEMAND call tracking review FAQ

What is pros and cons of ActiveDEMAND call tracking review

ActiveDEMAND call tracking review Pros:

ActiveDEMAND call tracking review Cons:

What is average rating of ActiveDEMAND call tracking review

Average rating is 4.25 based on next metrics: Customer service: 4, Customer support: 4, Lead attribution: 4, Tracking numbers: 5

ActiveDEMAND call tracking
+ Value for money: 8/10
+ Ease of use: 9/10
+ Features and integrations: 7/10
+ Customer support: 5/10
4.0
Customer service
4.0
Customer support
4.0
Lead attribution
5.0
Tracking numbers
4.3 Overall Rating

6 Replies to “ActiveDEMAND call tracking review”

  • David J. says:

    Any follow-up automation system that our team looked at has to integrate text messages and emails. Although other service providers may have potentially offered text messaging, Twillio was required for their integration and delivery. In that case, this review is irrelevant to you. However, Active Demand is a fantastic alternative if you too find Twillio to be challenging and perplexing. Building automations and integrating a variety of emails, text messages, and call reminders within our CRM was quite simple (Pipedrive). According to my investigation, no other provider provided every component of a follow-up effort.

  • Jason L. says:

    Our team had to include both text messages and emails in any follow-up automated system. Text messaging may have been given by other service providers, but Twillio was necessary for their integration and delivery. In that case, you are not affected by this review. However, if you too find Twillio to be difficult and confusing, Active Demand is a great substitute. It was easy to integrate various emails, texts, and call reminders with our CRM and build automation (Pipedrive). My research revealed that no other service offered each element of a follow-up effort.

  • Jeff H. says:

    The tool furnishes us with analytics for email marketing and facilitates our comprehension of contact rating within our engagement model.

  • Antonio S. says:

    The concept of Dynamic Content appealed to me greatly. It has the potential to be a game-changing application.

  • Gia B. says:

    It is a great tool for online marketing. Specifically, the call tracking capabilities are outstanding. We needed a solution that not only tracked and routed calls, we needed a solution that would help us drive our marketing initiatives. The Email marketing, landing pages, website visitor tracking, and social posting capabilities are added bonuses for us. ActiveDEMAND has all of the marketing tools in one package. Outstanding!

  • Emily V. says:

    The tool seems very powerful and we’ve only scratched the service at this point. I also really like the responsiveness and flexibility of Sean to develop the platform based on our needs for each particular client. He’s always available to help and very easy to work with.

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ActiveDEMAND call tracking review