CallTrackingMetrics: What is it?
A leading global source of conversation analytics, CallTrackingMetrics gives marketers the information they need to make informed strategy choices. The Washington Post, Verizon Connect, and ServiceMaster are just a few of the over 100,000 users who rely on CTM to make data-driven advertising decisions. CTM interfaces with key marketing platforms like Facebook, Hubspot, Salesforce, Zoom, and Google Ads and Analytics.
The couple who founded CTM, Todd and Laure Fisher, are the owners of the company, which was among the first to offer call tracking services.