Pros
- Reporting
- Tracking and recording of traffic source calls
- Integration across the majority of CMS
Cons
- Compatibility with conferencing applications like as Hangouts
- There is no desktop application available
- Additional training materials
CallTrackingMetrics: What is it?
A leading global source of conversation analytics, CallTrackingMetrics gives marketers the information they need to make informed strategy choices. The Washington Post, Verizon Connect, and ServiceMaster are just a few of the over 100,000 users who rely on CTM to make data-driven advertising decisions. CTM interfaces with key marketing platforms like Facebook, Hubspot, Salesforce, Zoom, and Google Ads and Analytics.
The couple who founded CTM, Todd and Laure Fisher, are the owners of the company, which was among the first to offer call tracking services.
CallTrackingMetrics: What is it?
With real-time reporting and intelligent routing, CallTrackingMetrics is a call tracking solution for all online and offline channels
Who are the main rivals of CallTrackingMetrics?
CallRail, Invoca, and Marchex are common alternatives for CallTrackingMetrics
Who uses CallTrackingMetrics?
Most people use Marchex, Invoca, or CallRail as CallTrackingMetrics substitutes
To maintain communications with our clients and keep track of such communications, we use CTM. For quality control and follow-up, it is incredibly helpful for us to be able to listen in real time to user calls. Additionally, as CTM enables the installation of codes on the backend of websites for tracking numbers to be changed dynamically based on the traffic source, we use it for call monitoring purposes for digital marketing accounts.
For all of the students we interact with, we use CallTrackingMetrics. Knowing who and when is calling so we may chat with them is helpful to us as admissions counselors. It is utilized by the entire Admissions Department. I believe that it has greatly aided in my ability to stay in touch with the pupils I work with.